Saturday, August 21, 2010

A Look at Burger King's Latest Whopper Bar in NYC and Their New Pizza Burgers

Sent to you by Rio via Google Reader: A Look at Burger King's Latest
Whopper Bar in NYC and Their New Pizza Burgers via Slice on 8/18/10

From A Hamburger Today

VIEW SLIDESHOW: A Look at Burger King's Latest Whopper Bar in NYC and
Their New Pizza Burgers

After Burger King's successful debut of their modernized
Whopper-centric restaurant concept Whopper Bar last March at Universal
CityWalk in Orlando, they've since opened Whopper Bars in South Beach,
Memphis, Spain, Venezuela, Singapore, and their latest, largest,
two-story flagship location in New York City by Times Square.

Like the other Whopper Bars, the New York City location features
create-your-own Whoppers with over 20 topping choices, a special
Whopper Menu not available at regular Burger Kings, and a more stylish,
roomy environment to eat in. But unlike the other Whopper Bars, there's
this:



The New York Pizza Burger ($12.99), a 9-and-a-half-inch wide burger
made with four Whopper patties topped with pepperoni, mozzarella
cheese, marinara sauce, and Tuscan pesto sauce. It'll be available
exclusively at the New York City Whopper Bar starting in September to
fulfill that longtime desire for a giant burger that sort of tastes
like a pizza.



As Adam is the resident pizza and burger fiend (and just reviewed a
pizza burger, I'll let him review the burger:

I was absolutely starved when Robyn walked into the office with the
Pizza Burger. I hadn't eaten all day. As you know, "Hunger is the best
sauce in the world." So I dove into that thing, nearly knocking down
the gaggle of officemates who had come over to gawk at it. (Yes, it's
looks funny. Like a giant burger wearing a flower costume, each lobe a
petal of beefreakiness.)

Anyway, I housed that thing. But even in my rush to gullet-cram, I was
surprised that it actually managed to convey both burgerness and
pizzaness in a single bite. Of course, when you've got the
assertiveness of that liquid smoke BK flavor mixed with plenty of pizza
shaky spices, it's not too hard to light up the "burger" and "pizza"
areas of the brain at once.

It was interesting as a novelty, which is what BK probably introduced
it for (I mean, look at all the bloggage it's gotten), but I much
prefer the standard Whopper if given a choice among BK menu items.

I can't top Adam's review, so I'll just say...it tastes like a
pizza-flavored Whopper.

During my press visit to the Whopper Bar I also tried the Meat Beast
Whopper ($5.54) topped with bacon, pepperoni, mayo, lettuce, tomato,
onions, American cheese, and ketchup, making its debut in New York
City; the 7-ounce BK Black and Bleu Steakhouse XT ($6.30) topped with
blue cheese and blackened Cajun sauce; and the California Whopper
($5.54) topped with guacamole, crispy bacon, and Swiss cheese. Out of
all of these, the California Whopper is the most popular so far at this
location.

Whopper Bar is open 24 hours a day, seven days a week, and will soon
serve beer. Aside from Whoppers they also serve chicken sandwiches,
desserts, and breakfast sandwiches from 5:30 a.m. to 10:30 a.m.

For more photos, check out the slideshow.
Whopper Bar
561 7th Avenue, New York, NY 10018 (b/n 40th and 41st; map)
212-997-5122; bk.com

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